Rebuild Cohort

A picture of business storefronts with text reading, “Better than before. Find a new path forward for your business”


CO.STARTERS Rebuild Cohort is a ten-session program designed for existing small businesses or entrepreneurs losing business and customers due to COVID-19. If you are struggling to figure out how to move forward and are serious about doing what it takes to save your business, this program is for you.

This cohort will be held online with a live facilitator and require a device with internet connection.

COST | $125

Need financial assistance? Contact Rachel Stevenson at 814-451-6918 or

Application Process

Applications will be addressed on a first come first serve basis. You are welcome to apply at any time. We will contact all applicants when new Cohort dates are announced. Cohorts are typically held 2-3 times a year, based on demand. An Idea Lab staff member will contact you to schedule a short interview to answer your questions and make sure the CO.STARTERS Cohort program is right for you.


Questions: Contact Rachel Stevenson at 814-451-6918 or

Program Overview

The next CO.STARTERS Rebuild Cohort schedule is below. Applications are due by: July 13th, 2021.

Spring 2021 CO.STARTERS Rebuild

Tuesdays, Beginning July 20, 2021 | 6 – 9 PM

Working with a dedicated group of like-minded peers in a virtual setting, you’ll cover the following topics in a series of ten 2.5–hour sessions:

Phase 1: Shift
Refocus and stabilize your business.

July 20:  Assessing Your Situation
July 27:  Understanding Your Customer
Aug 3:  Finding a New Solution
Aug 10:  Refocusing Your Marketing
Aug 17:  Exploring Quick to Market Approaches

Phase 2: Go
Move your business forward for the long term.

Aug 24:  Learning About COVID-19 Laws
Aug 31:  Streamlining Costs
Sept 7:  Setting Recovery Sales Goals
Sept 14:  Planning for Recovery
Sept 21:  Celebration!



What stage or type of business is Rebuild best for?

Rebuild is designed for existing businesses who are in operating stage. If they are just in concept but haven’t launched, Core Cohort or Get Started programs may be a better fit. Rebuild is intended for early or small stage businesses from any industry or market, including solopreneurs or freelancers. It is not optimized for high growth companies or entrepreneurs seeking investment.

I am part of an MLM or franchise. Is Rebuild still for me?

While any entrepreneur will find some value from the program, Rebuild is best suited for entrepreneurs who have built or run businesses around models they have control over or can change. An MML or franchise may not give you that freedom. However, they should be providing you with specific support, resources, and community as well at this time.

What if I don’t have access to technology on a regular basis to participate in a virtual program?

The live sessions for Rebuild are delivered virtually to any desktop or mobile device. Participants also receive a physical workbook delivered by direct mail to make it easier for them to work through the sessions and complete field work in between. We and our host partners will make every effort to get you connected to digital access to participate in the live sessions. If this is a concern for you, please let us know in your application.

I’m not sure if I can commit to the full program. Can I do part of it?

Rebuild is for committed entrepreneurs who want and need help, and a commitment to all sessions is required. We believe your wellbeing and your business are priorities, and we trust you’ll find the few hours you spend each session with your peer group working on your business problems together will become one of the most valuable and fulfilling parts of your routine.

Can the sessions be done back to back in a shorter timeframe? Why do they need to be spaced out?

We recommend Rebuild sessions be run once or twice a week at most. We have found it to be very important to allow adequate space between sessions for processing and applying what they’ve learned. Rebuild is also designed for business owners who are actively working in their business, often with little or no support.